Solar lead generation · solar leads · solar appointments

Buy Exclusive Fresh Solar Leads for Your Solar Business

Fresh solar leads are new homeowner inquiries delivered as they are generated. Bear Fish Media builds exclusive campaigns for solar businesses across Facebook, Google and YouTube.

From campaign to conversation

Campaigns invite consumers to request information about residential solar. Bear Fish’s real-time program attaches the ad creative, headline, campaign and placement to the lead, helping your rep understand the offer the person actually saw. Discuss the planned platforms and messaging before launch; no particular channel mix or lead volume is guaranteed.

Fresh leads are delivered as submissions arrive. Confirm the destination, business hours, failure alerts and timing expectations at onboarding. A real-time inquiry is not automatically a booked appointment or an approved solar installation.

Qualification and delivery fields

Agree on required fields before launch: name, contact details, service address or ZIP, homeowner response, inquiry timestamp and ad context. Utility provider and approximate monthly bill can be collected where applicable. Field availability varies with the campaign.

Ask explicitly how ownership is checked. A form response that someone owns a home is different from independent property-record verification. Likewise, a stated utility spend is different from a reviewed bill. Roof condition, shading, financing eligibility and installation feasibility require additional assessment.

Exclusive distribution, geography and pricing

Bear Fish’s real-time program delivers a lead to the business it was generated for rather than reselling it. Confirm campaign ownership and distribution terms in writing. Consumers remain free to inquire elsewhere; exclusivity cannot promise that nobody else will contact them.

Supply your states, service ZIPs, utility territories and exclusions. Availability, volume and pricing are confirmed by quote. See territory planning and solar lead pricing. No unverified state inventory or price list is published on this page.

Order leads and connect your sales team

  • Book the existing strategy call and describe your territory, weekly capacity and qualification criteria.
  • Confirm price, delivery fields, exclusivity terms and your CRM or dialer destination in writing.
  • Test field mapping, timestamps, attribution, routing and duplicate handling with a test record.
  • Choose lead-only delivery or discuss managed appointment setting. Record contact, booked, held and sale outcomes separately.

For a lower-cost outbound file, compare aged solar leads using the fresh vs aged buyer’s guide.

Illustrative delivery record — fictional data

This is a fictional field illustration, not a customer record, real delivery screenshot or evidence of results. Fields and verification methods must be confirmed for your campaign.

FieldFictional illustration
NameFictional Solar Buyer
Emailsolar-buyer@example.com
Phone202-555-0142 (reserved fictional number)
TerritoryIllustrative ZIP 85001; not an inventory claim
Homeowner statusSelf-reported homeowner; not independently verified
Utility / billExample utility / $180 monthly, self-reported
SourceIllustrative Facebook campaign and creative label
Submitted2026-11-02T12:00:00Z (fictional)
Consent evidencePlaceholder only — not a usable consent token

Frequently asked questions

What is a fresh solar lead?

A newly submitted solar inquiry delivered as it is generated, rather than an older record purchased from inventory.

Are Bear Fish fresh leads exclusive?

The real-time program generates leads for your business and delivers them to you alone. Exclusivity concerns distribution by Bear Fish; it cannot prevent a homeowner from contacting other companies independently.

Which channels generate the leads?

Bear Fish runs Facebook, Google and YouTube campaigns. Confirm the channel mix and campaign plan for your territory before launch.

How quickly do leads arrive?

The fresh program delivers leads as submissions come in. Confirm routing, staffed hours, retries and the delivery timing for your integration during onboarding; no numeric delivery SLA is published here.

Is homeownership independently verified?

Homeowner qualification is part of the program, but no independent ownership-verification method is confirmed on this page. Ask which questions are self-reported and whether property-record checks are included.

Does every lead include a utility bill?

Utility provider and bill amount can be collected when the campaign includes those questions. A self-reported amount is not a verified bill; do not assume a bill image is included.

What does a fresh lead cost in my state?

Request a written quote for your state, ZIP codes, qualification criteria and delivery plan. Previously published guide prices are not a current inventory or pricing guarantee.

Can I order by ZIP code?

Discuss your installation footprint, excluded ZIPs and utility territories before launch. Targeting options and achievable volume must be confirmed for your campaign.

Can leads go to my CRM or dialer?

Delivery can be coordinated with your team. Confirm the supported destination, field mapping, duplicate rules and an end-to-end test before starting; not every platform is assumed supported.

Do you also set appointments?

Bear Fish offers a managed appointment-setting program. Agree on qualification, calendar coverage, confirmation and cancellation rules separately from a lead-only order.

How many leads should I buy?

Start with a volume your team can promptly and lawfully follow up. Use contact, held-appointment and sale outcomes to decide whether to expand.

Are fresh leads better than aged leads?

Fresh inquiries offer recent intent; aged records generally cost less and suit established outbound teams. Compare cost per held appointment and sale instead of assuming one product always wins.

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