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Best Solar Leads: What Makes a High-Quality Solar Lead?
The checklist
A strong solar lead has: homeowner verification, valid phone, full address, solar intent, a recent inquiry, serviceable geography, utility and home information where collected, exclusive status, and documented source and consent.
How to test a provider
Ask for sample leads, source details, return policy and attribution data. Start with a small test budget and track appointments and closes.
Bear Fish approach
Bear Fish provides exact-ad attribution so you can see which ads produce your best leads. See qualified solar leads.
Quick scorecard
| Criterion | Ask the provider |
|---|---|
| Homeowner | How is ownership verified? |
| Intent | What did the homeowner request? |
| Freshness | How soon is the lead delivered? |
| Exclusivity | Is it sold to one buyer? |
| Consent | Is the source documented? |
FAQ
What is a good solar lead?
One that is a verified homeowner with real solar intent, fresh, reachable and ideally exclusive.
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